STRATEGIC HUMAN RESOURCE MANAGEMENT AND PERFORMANCE EFFICIENCY OF THE RESORT HOTEL BUSINESS STAFFS

Abstract

This research aimed 1) to study the personal factors that effect to operational efficiency of employees and 2) to study the influence of human resource management strategies on recruitment, employee reward, training and development, and retention on operational efficiency of employees. The Data collection was done by questionnaires with sample size of 398 hotel staffs, whom working for three stars hotels upward which located on border area of Thailand, also working on an in-depth interview with those 9 human resource managers. The research tool got reliability test result at .91. The statistical analysis used descriptive statistic, t-test, F-test, Correlation Coefficient, and Regression analysis. The research found 1) the difference of personal factors; education and marital status had no effect on operational efficiency, but the difference of sex, age, and monthly income effected to employees’ operational efficiency differently with statistical significance of .05 and 2) human resources management strategies on recruitment, employee reward, training and development, and retention had influences on operational efficiency of employees with statistical significance of .05. There was 41.10 percent of employees’ operational efficiency could be explained by mean of recruitment, employee reward, training and development, and retention strategies.