NATIONAL POLITICAL MEDIA CONTENT IN SELECTING MEMBERS OF THE HOUSE OF REPRESENTATIVES (MPS) THAT THAI PEOPLE LIKE TO FOLLOW
Article Sidebar
Main Article Content
Abstract
In Thailand in 2023, there are 52,287,045 eligible voters, 25,136,051 of whom are male and 27,150,994 are female. In Bangkok, there are 4,469,280 of whom are female, while the rest are in other provinces. Eligible voters follow national politics and national political media content, including political facts, political activity news, editorials, long-form content, documentaries, satirical poetry, debates, discussions, interviews, and follow political critics. Each citizen follows national political media. From a simple survey of 100 people, data was collected incidentally for writing academic articles using an online questionnaire. It was found that eligible voters are interested in following national political media content, from most to least, as follows:
From the summary of the results of the simple survey, the government sector such as the Election Commission, the Prime Minister's Office, and political parties can use the information to promote the public's interest in politics in a correct way through the content of such media according to the public's interest.
Article Details
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
References
Berlo, D. K. (1960). The process of communication. New York: Holt, Rinehart and Winston.
Cheyprateep, S. (2008). Political Communication and Democracy. Bangkok: Chulalongkorn University Press.
Chin-uam, R., Thongcham, S., & Ting-nga, C. (2023). Public perception of factors affecting the election of members of the House of Representatives in 2023. North Bangkok University Academic Journal, 12(1), 118-126.
Election Commission of Thailand. (2023). Results of the 2023 House of Representatives Election. Retrieved from https://www.ect.go.th/ect_th/th/db_119_ect_th_cms_419/5276
Election Commission of Thailand. (2024). Political Party Database System-2024. Retrieved from https://party.ect.go.th/searchparty
Engkulanon, P. (2022). Decision Making of People in Bangkok to Vote for Members of the House of Representatives. Journal of Public Administration, Ramkhamhaeng University, 15(3), 45-67.
Kotler, P., & Keller, K. L. (2016). Marketing management (15th ed.). London: Education.
Medetcha, A. (2024). Factors Affecting the General Election of Members of the House of Representatives 2023, Constituency 1, Songkhla Province. Master of Political Science Thesis, Department of Public Administration, Graduate School, Siam University.
Mee-chan, S. (2023). A study of political movements and election behavior of members of the House of Representatives in 2023, Roi Et Province. Bangkok: Research and Development Office, King Prajadhipok's Institute.
Phrom-in, T., & Mansrisuk, C. (2023). A study of political movements and election behavior of members of the House of Representatives in 2023, Suphan Buri Province. Bangkok: Research and Development Office, King Prajadhipok's Institute.
Pipatsuriya, N. (2023). Factors Affecting Decision Making in the 2023 Election of Members of the House of Representatives, Constituency 1, Satun Province. Journal of Administration and Social Sciences, Paritharn, 7(1),
-214.
Tantrachin, P. (2023). A Study of Political Movement and Election Behavior of the 2023 Members of the House of Representatives, Chonburi Province. Bangkok: Research and Development Office, King Prajadhipok's Institute.
Wangsatchachoke, W. (2023). A study of political movements and election behavior of members of the House of Representatives in 2023, Phitsanulok Province. Bangkok: King Prajadhipok's Institute.
Yima, B. (2023). A Study of Political Movement and Election Behavior of the 2023 Members of the House of Representatives, Songkhla Province. Bangkok: Research and Development Office, King Prajadhipok's Institute.
Yothi, C. (2023). A study of political movements and election behavior of members of the House of Representatives 2023, Pattani Province. Bangkok: Research and Development Office, King Prajadhipok's Institute.
