SAFETY MANAGEMENT EFFICIENCY OF MARINE TOURISM MANAGEMENT ANDAMAN SEA

Abstract

          The Objectives of this research article were to. 1) To study on the safety management in an Andaman Sea coast tourism management; 2) To study on the efficiency of safety management in an Andaman Sea coast tourism management and the influential factors toward the efficient of safety management in Andaman Sea coast tourism management; and, 3) To study on problems, obstacles, and suggestions for safety management in Andaman Sea coast tourism management. The study populations were the tourists and tourism operators. The sample group was 200 from each tourists and tourism operators group. The research instrument used for data collection was the questionnaire and interview forms. The statistics used for data analysis were frequency, percentage, mean, standard deviation and multiple regression analysis.It was found from the results of the study that overall, safety management in an Andaman Sea coast tourism management was at a high level. The scores were ranked from the highest to the lowest as follows: personnel, technology, public relations, budget, equipment, and administrative systems. The effectiveness of the safety management in an Andaman sea coast tourism management overall was at high level as can be ranked from the highest to the lowest as follows: quality, satisfaction, health, physical and property. In addition, safety management in an Andaman sea coast tourism management that affected on the effectiveness of safety management in an Andaman sea coast tourism management were ranked from the highest to the lowest as follows: satisfaction, property, physical and environment at the significant level of 0.05. All four aspects in safety management could help predicting on the effectiveness of the safety management in the sea coastal tourism management for 65.60 percent.