THE EFFECT OF LEADERSHIP STYLE MODEL ON NEW PRODUCT DEVELOPMENT PERFORMANCE THROUGH SUSTAINABLE SUPPLIER SELECTION AND LEAN MANAGEMENT OF ELECTRICAL AND ELECTRONIC INDUSTRIES IN CHINA
Keywords:
Transformational Leadership, Transactional Leadership, Sustainable Supplier Selection, Lean Management, Electrical and Electronic Industries in ChinaAbstract
The objectives of this research article were to 1) study factors of transformational leadership style, transactional leadership style on new product development performance, 2) study the influence of transformational and transactional leadership factors on new product development performance, and 3) develop the effect of transformational leadership and transaction leadership model influence on new product development performance through sustainable supplier selection and lean management. This mixed-methods research is between quantitative and qualitative research. The simple random sampling in electrical and electronic industries in China. The sample population consisted of 2,414 samples. The sampling group's collecting data were taken from middle to top management levels with 518 samples. The data analysis employed a structural equation model. For qualitative research, employed structural interview method from 10 middle to top management level. The results showed that transaction leadership factors (TSL) influence new product development performance (NPD) (TE = 0.68), affect lean management (LM) (TE = 0.70), and influence sustainable supplier selection (SSS) (TE = 0.68). Sustainable supplier selection (SSS) effect on new product development performance (NPD) (TE = 0.44) lean management (LM) (TE = 0.56) and lean management (LM) affect new product development performance (NPD) (TE = 0.74) and directly influences 0.74 were statistically significant at 0.01 level. The findings are as follows. Transactional leadership directly influences sustainable supplier selection and lean management and indirectly influences new product development performance. Sustainable supplier selection indirectly influences new product development performance. Lean management had a direct influence on new product development performance in China. Transformational leadership had no influences statistically insignificant.
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