THE COMMUNICATION POLICY FOR SHARING KNOWLEDGE ON LOW FODMAP IN SYMPTOMATIC CONTROL BY THAI DIETETIC ASSOCIATION

Abstract

The purpose of this research is to study 1) problems and needs the communication policy 2) communication process 3) communication strategy 4) communication policy efficiency development and 5) Prepare communication policy proposals for Local Administration on Low FODMAP in Symptomatic Control by Thai Dietetic Association. The study was conducted using qualitative research by using the in-depth interview total 25 key informants, including: 5 committee of Thai Dietetic Association, project manager and member of Thai Dietetic Association, 5 gastroenterologist, 5 Anti-aging doctor, 5 Dietitian, and 5 Communicator specialist. The recruiting method is specific selection. Data were analyzed by inductive analysis. The research found that 1) Problems and needs: Thai Dietetic Association and healthcare practitioners need more information. Thai Dietetic Association need to establish a communication policy in conjunction with network partners. 2) Communication process: The audience wants to receive reliable information to affect evaluation, trial, and adoption. 3) Communication strategy: The association invites specialist give a lecture in academic conference and publish article in academic journal. 4) Communication policy efficiency development: The association must create an identity, form a team, and collaborate with network partners. 5) Prepare communication policy proposals for Local Administration: Making communication policy for both government and private organizations. Bring Low fodmap is a part of the curriculum and Establish guideline for the Thai healthcare practitioner.