The integrated strategic change process to improve business strategy, leadership style, and employee job satisfaction

Abstract

PURPOSES: To assess the current situation of ABC Management Company (Pre-Organization Development Intervention (Pre - ODI), to conduct Organization  Development Intervention (ODI) based on Integrated Strategic Change (ISC), Strengths, Opportunities, Aspirations, and Results (SOARX, and Business Model Canvas frameworks, and to develop a business strategy that would serve the company’s long-term vision and corporate goals. METHODS: The researcher applied Likert organization characteristic survey questionnaires, job satisfaction survey, the Vroom-Yetton-Jago Normative Decision Model, leadership coaching, SOAR workshop, strategic planning workshops, and semi-structured interviews to collect the data.  ODIs were applied to assess the top executives’ leadership style and employee job satisfaction. The study also included the assessment of the leadership style of the top executives at the Pre-ODI and Post-ODI stages. The participants were 2 top executives and 35 employees of the company. RESULTS: A statistically significant improvement from Pre-ODI to Post-ODI in top executives’ leadership styles and employee job satisfaction. ISC-ODI resulted in a new business strategy with the corresponding organizational structure and action plans co-created by all participating employees. THEORETICAL/POLICY IMPLICATION: Proposed new business strategy, organization structure and action plan could serve long – term company vision and goals of the company.