The The Development of Tourism Resources Potential and Cultural creative tourism activities in Khek Noi Subdistrict, Khao Kho District, Phetchabun Province

Authors

  • Wipharat Phonphutthiphan Department of Public Administration Faculty of Humanities and Social Sciences Phetchabun Rajabhat University
  • Chula Chalearnwong Department of Public Administration Faculty of Humanities and Social Sciences Phetchabun Rajabhat University
  • Sadudee Kammee Department of Public Administration Faculty of Humanities and Social Sciences Phetchabun Rajabhat University

Keywords:

potential, tourism resources, tourism activities, culture

Abstract

This research aims to 1) study the cultural identity of Ban Khek Noi Hmong people 2) study the potential of being a cultural creative tourist attraction of Hmong people Ban Khek Noi 3) study the needs of tourists in tourism management Cultural creations of the Hmong hill tribe Ban Khek Noi and 4) presenting a draft form and creative tourism activities for the culture of the Ban Khek Noi Hmong hill tribe people.

The researcher conducted the study with a mixed research method consisting of qualitative research. There were key informants divided into 3 groups: public sector, private sector and community sector, totaling 30 people. and quantitative research with a sample of Tourists who come to travel in Khek Noi Subdistrict, 400 people, the researcher used statistics to analyze the data by finding the average. standard deviation and content analysis and interpretation to draw conclusions

The results showed that

  1. The results of the study of the cultural identity of the Hmong hill tribe Ban Khek Noi It was found that the Hmong hill tribe Ban Khek Noi still have a distinctive cultural identity. And still exists with the community, consisting of 8 aspects: food, dress Residential aspect, tradition, language aspect, profession aspect, belief aspect and folk art.
  2. The results of the study of the potential of being a cultural creative tourist attraction of the Hmong hill tribe Ban Khek Noi Found that it has the potential to be a creative cultural tourist destination. with an interesting and distinctive cultural identity In addition, Khek Noi Sub-district is the largest center of the Hmong hill tribe in Thailand. And still have a way of life, traditions and traditions in the traditional Hmong tribe, have wisdom and live according to the customary rules of the Hmong hill tribe.
  3. The results of the study of tourists' needs in cultural creative tourism management of Hmong hill tribe Ban Khek Noi. It was found that tourists had the overall demand at the highest level. Sorted by the highest average of the first 3, namely the beauty of the overall landscape of the tourist attraction. adequacy of the restaurant and information publicity of tourist attractions. In this regard, the tourists gave their suggestions. The tourists gave additional suggestions on culturally creative tourism. which the researcher has compiled into 3 issues consisting of tourism services Tourism public relations and the development of cultural and creative tourism.

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Published

2023-09-13

Issue

Section

บทความวิจัย (Research article)