Guidelines for Developing the Potential to Organize Cultural Tourism in Ban Dan District Buriram Province
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Abstract
The objective of this research was to explore potential of cultural tourism in Ban Dan District, Buriram Province. This study was based on the qualitative study in which the data were collected from in-depth interviews, focus group discussions, and observations. The findings could identify two potential distinguished features to develop as a cultural tourism destination. 1) Community Storyteller Development: This involves selecting volunteer storytellers, including interested youth and elders, to participate in training programs aimed at developing storytelling skills. These skills may cover using body language, creating engaging stories; meanwhile, some current technology for storytelling can be introduced. The training content can derive from local history, culture, traditions, local stories, and local landmarks. 2) Cultural Tourism Route Development: This aims to create cultural tourism routes that allow visitors to experience highlighted tourist attractions that reflect the district’s history, religion, culture, and architecture. These routes provide new experiences and opportunities to learn about the local way of life. The cultural tourism route includes six destinations, which can be visited in one day: 1) Ban Tako Temple; 2) Lam Tako; 3) Kradung Thong Templ; 4) Ban Dan District Office (used for the Phra Mae Phosop rice blessing ceremony); 5) Rahan Phra Mahathat Rattanachedi Temple; and 6) Dong Krathing Temple, an ancient Buddhist temple from the Khmer Empire era, respectively.
The study suggests the development of cultural tourism through developing community storytellers and designing cultural tourism routes. The content of training should be interconnected, linking key sites related to history, religious places, culture, traditions, and local beliefs. Furthermore, cultural activities, art exhibitions, and traditional performances and practices could stimulate tourist interest in cultural exchange and learning, ultimately leading to sustainability.
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