The Study of the Agricultural Tourism Potential, Phop Phra District, Tak Province

Abstract

The study aims as to study the agro-tourism potential in Phop Phra District, Tak Province. The data collected by using questionnaire with 400 tourists who visited agro-tourism in this area. The data analyzed in terms of frequency, percentage, mean, and standard deviation. The results had found that most of the respondents were female, age between 20-29 years, Bachelor's degree, employed in government service/state enterprises, monthly income 10,001-15,000 baht. The overall findings of this study found that the potential was at a moderate level. When considered each aspect, it was found that the highest average was the tourism site management aspect, followed by the tourism site capacity and tourism site facilities, respectively. The lowest average was the tourism site services and tourism site activities.