The performance evaluation of the everyday say no to plastic bags project using the CIPPIEST model

Abstract

The research, the performance evaluation of the “Everyday Say No to Plastic Bags” project, aims to monitor and evaluate the performance of the project using the CIPPEST Model. Primary data was collected from interviews with key informants, namely the Department of Environmental Quality Promotion, partners in the private sector, cooperation network operating retail businesses department stores, shopping centers, supermarkets, and convenience stores that participated in the project, a total of 18 project network partners. Then quantitative and qualitative data obtained were evaluated using the CIPPIEST Model. The results demonstrated that the context dimension of the project is consistent with international and national policies related to reusing or recycling plastics promoting sustainable consumption and production. Input dimension, personnel have knowledge and understanding of reducing and stopping the use of single-use plastic bags and there is enough budget, materials, and equipment used in campaign activities through signs or online social media advertising. Process dimension, the project has emphasized creating knowledge and understanding until awareness of reducing the use of plastic bags is carried out and becoming more environmentally conscious. Product dimension, Stopping the use of single-use plastic bags in department stores or network partners results in plastic waste and the amount of use of single-use plastic bags being reduced by a total of 14,349.6 million pieces or 81,531 tons and able to reduce greenhouse gas emissions by the equivalent of 84,058.46 tons of CO₂e. Impact dimension, relevant agencies can carry out waste and plastic management more easily in creating awareness and attitudes toward reducing the use of plastic bags. Effective dimension, a group of cooperative networks of various stores become a part of the project, which assists network connection, exchange, and learning in the management of plastic bags with handles, and shares management guidelines for people to reduce the use of plastic bags. Sustainability dimension, can be developed into a circular economy. There is promotion and support for changing people's behavior in reducing the use of single-use plastic bags. Transfer dimension, role models, or good examples in campaigns to reduce the use of plastic bags have been promoted. and guidelines have been disseminated to increase the participation of all parties to promote a sustainable reduction in plastic bag use.