CHARACTERISTICS OF PERSONAL MEDIA FOR TRANSFERRING THE LOCAL INTELLIGENCE KNOWLEDGE

Abstract

The characteristics of personal media for transferring the local intelligent knowledge, which creating way of life, society and community culture, had the important roles for those who had high proficiency. The local intelligent knowledge was rooted from accumulation of skills, experiences and persuasive skills. People, who were the personal media, were also accepted and were the stereotype for others. Personal media were the sources sending the knowledge through oral language, the writing language, the demonstration and the practices. Those, who were the personal media, had confidence in learning, accepting, changing and creating the innovation. They also realized that the local intelligent knowledge could change the local intelligent knowledge into the innovation. It was the connection among human, thoughts and activities. Consequently, it became the community development process of various occupations. People in the community became the social network of the local intelligent knowledge. The new generation then applied the local intelligent intelligent knowledge to be the appropriated learning in accordance with their proficiency and the readiness of the personal media identity in the local intelligent knowledge transferring. This phenomena met the objectives of the local intelligent knowledge; way of life and environment. The personal media must transfer their the local intelligent knowledge, with morality and ethics, giving benefits to the community.