Trust and the Success of Food Processing Clusters: A case study of Tha Sud Subdistrict Chiang Rai Province
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Abstract
province and to study conditional trust that promotes the success and strength of the cluster in Tha Sud Subdistrict community Chiang Rai province. The data was collected from 36 key informants by way of in-depth interviews, participatory observation, and documents by using an analysis, interpretation with descriptive statistics.
The research found that Cluster members of Tha Sud Subdistrict community collaborate to rely on and
support each other, appear both vertically and horizontally. To promote trust in the cluster to be successful and strong of the cluster group are found to be based on the original culture of the community. The formation of the group has the main objective to solve the problems of the cluster. That will benefit all parties. Also, leaders are honest, knowledgeable, capable of using on care, share, and fair management, and have a transparent and accountable management system that is an important condition. In addition, trust is the basis for helping dependence between group members and between cluster groups .It is the mainstay of the development of food processing cluster groups to drive together from Upstream Middle Stream and Downstream.
The most important suggestion; Creating trusting processes is a cornerstone of the development of food
cluster groups in the community. The government should play a role in promoting and supporting through various activities in accordance with the context of the community.
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