ChaoBaoNoi: ALocalCommunityHero

Abstract

This study explores meanings given to Chao Bao Noi (the Little Bridegroom) as a local community hero respected and mentally depended on by people in Phru To, Thung Yai Sub-district, Hat Yai District, Songkhla Province. The data of this qualitative study were collected from related documents and research reports, and in-depth interviews with Phru To locals.The study found that the meaning of Chao Bao Noi given by Phru To locals is a sacred tree on Khuan Chong Hill dwelled by a god. When they have troubles, they make a vow to Chao Bao Noi asking him to help eliminate their suffering or to make their wishes come true. Even though modernization has unceasingly been bringing in materialistic prosperity to Phru To society, beliefs and faith in Chao Bao Noi among locals have not changed. Therefore, it can be said that Chao Bao Noi is a local community hero who is a “Protector” and a “Sacred Thing” for Phru To as he has always been until nowadays.