Perceived Benefit, Attitudes, and Online Media usage Behaviors of the Elderly

Abstract

This research aimed to study the levels of perceived benefit, attitudes and online media usage behaviors of the elderly. This research used a quantitative research methodology. The sample used in the research is an elderly citizen aged between 60-70 years living in 50 districts according to the house registration according to the copy of the house registration, 8 people per district, 400 people by specifying the sample size from the use of Taro Yamane formula at the confidence level of 95%, by using purposive sampling. The tools used were 5-level rating scale questionnaires. Analyzed by descriptive statistics, percentage, mean and standard deviation.

The results showed that: perceived benefits as a whole is at the highest level. It was found that it was building a good relationship from friend to friend, followed by making contact with distant people or not contacting for a long time, respectively. Attitudes as a whole is at the highest level. It was found that the presentation of information public relations attracts attention, followed by trending or interesting news information in social media, respectively. The Online media usage behaviors of the elderly as a whole is at the highest level. It was found that the elderly use online media to share useful information with friends, followed by talking and communicating with friends and family members, respectively.