Lifestyle and Quality of Life Development Based on the Sufficiency Economy Philosophy of Baan Nong Sarai Community in Nong Sarai Sub-district, Phanom Thuan District, Kanchanaburi Province

Abstract

This research aimed to 1) study lifestyle and quality of life development based on the sufficiency economy philosophy using the case study of Baan Nong Sarai community in Nong Sarai Sub-district, Phanom Thuan District, Kanchanaburi Province. 2) study the problems and difficulties of applying the sufficiency economy philosophy to develop a quality of life. 3) recommend lifestyles that improve quality of life based on the sufficiency economy philosophy. Using qualitative research methods. The sample group was community leaders and members in Baan Nong Sarai community, 7 people by purposive sampling. The research method used in-depth interviews with content analysis and interpretation.

it was found that: 1) Baan Nong Sarai community is a community with a simple life, open-minded to gain new knowledge. Community members live according to the sufficiency economy philosophy. Have the ability to be self-reliant, grow vegetables for consumption, exchange and distribute within the community. There are gathering activities in the community and community leaders have participated in the action with community members.
2) problems consisted of (1) having debt, high production costs and complicated procedures, making the investment not worthwhile (2) local wisdom and experience that were not applicable to current needs (3) there was no market to support product undercutting of output. 3) suggestions: the community needs to develop a modern farming system in line with the era of agriculture 4.0 in terms of knowledge, technology, processing and self-marketing of the community. In addition, there is a need for the community's central market to purchase produce from farmers in the Nong Sarai community in order to cut trade through middlemen.