Vol. 23 No. 2 (2025): Modern Management Frontier Journal ( July - December 2025)

Research Articles

• THE RELATIONSHIP BETWEEN SELF-DEVELOPMENT AND WORK PERFORMANCE FOR LIFESTYLE TECHNOLOGY COMPANY LIMITED

  Prisana Kertpum, Kitti Chunhasriwong

  1-19

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• Opportunities for Muslim Women Leaders in Pattani Province

  Pavin Chinachoti, Chutiwat Suwatthipong, Pabhawan Suttiprasit, Ranee Esichaikul

  20-38

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• Dissecting ESG Scores and Financial Performance in Explaining Stock Returns: Evidence from Thailand’s SET100

  Kulabutr Komenkul, Kritapat Sunthonkasempong, Tussawan Pinyo, Pathon Klaichim

  39-53

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• Factors Enhancing Safety that Influence the Work Efficiency of Crane Operators in a Company

  Watcharee Watchaarothai, Chinnaso Visitnitikija

  54-79

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• Marketing Mix Factors Affecting Decision-Making in Using Bored Pile Contracting Services: A Case Study of Seafco Public Company Limited

  Wachiraporn Klubkangwal, Chinnaso Visitnitikija

  80-94

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• Factors Affecting Repeat Purchase Decisions for Tools Through Online Channels

  Nareerat Minmarahem, Chinnaso Visitnitikija

  95-111

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• PROBLEMS, CHALLENGES, AND ENTREPRENEURIAL CHARACTERISTICS IN THE DIGITAL ERA: A SYSTEMATIC LITERATURE REVIEW

  Thanagorn Patthanaprasitchai, Pattarawat Jeerapattanatorn, Suthinanth Rattanachotithavorn

  112-129

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• The Developing Customer Relationship Management Strategies for Accommodation Businesses in Bang Kachao, Samut Prakan Province

  Kanravee Virotewan Wanpiyarat, Orawan Leelakiatvanit , Sitichai Farlangthong

  130-150

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• Quality of Work Life Affecting the Engagement of Support Service Employees in a Private Hospital

  Apissara Panyoorat, Sutham Pongsamran

  151-168

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