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  1. Home
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  3. Vol. 14 No. 2 (2019): Journal of Thai Hospitality & Tourism (July - December 2019)

Published: 2019-08-13

Editorial

บทบรรณาธิการ

Chollada Mongkhonvanit
PDF

Research Article

Sustainable Tourism Development of Nhanmoddang, Pa Phayom District, Phatthalung Province

Chanjira Sukbanjong, Somyot Wattanakamolchai

3-16

PDF

The Component of Potential of Marine Tourist Attractions in Koh Tao Surat Thani Province

Issarapong Poltanee

17-24

PDF

Definition and Service Form of Wellness Tourism in the Upper Northern Region, Thailand

Saranya Kantabutra, Nittaya Jariangprasert, et al.

25-43

PDF

The Study of Characteristics of Foreign Tourists in Visiting Thailand

Chanathip Soponpimol, Jatupat Mekparyup

44-51

PDF

The Service Operations Guidelines for Ultra Low-Cost Carrier in Thailand

Attapol Moungsawad, Dusit Sirisombat

52-63

PDF

An Exploratory Factor Analysis of Employability Attributes of Airline Ground Passenger Service Professionals

Arthit Intakaew

64-76

PDF

Guidelines for Identity Development and Image Perception of Thai Brand in Health and Wellness Tourism

Jiraporn Prommaha

77-90

PDF

Sport Marketing Mix Impact on Intention to Revisit Buriram

Itsra Watjanasoontorn, Petcharut Viriyasuebphong, Parameth Voraseyanont

91-101

PDF

Academic Article

The Adaptation of Low-Cost Airline Business Model in Thailand: The Consequences of Competitive Pressures and Challenges

Ekkarat Suwannakul, Rugphong Vongsaroj

102-115

PDF

journalinfo

Journal Information

Indexed in TCI

Editor-in-chief

Asst.Prof.Dr. Chollada Mongkhonvanit

Advisory Board

Lecturer Seri Wangpaijitr

Prof.Dr. Taweep Sirirassamee

Dr. Andy Nazarechuk

visitus

Website

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Language

  • English
  • ภาษาไทย

Journal of Thai Hospitality & Tourism

Tourism Academic Association of Thailand, Siam University

38 Petkasem Road, Phasi-Charoen, Bangkok 10160

Tel. (66) 0-2457-0068 Ext. 5398 Fax (66) 0-2868-4351  E-mail: tourismtaat.info@gmail.com

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