Vol. 3 No. 3 (2023): UBRU International Journal Ubon Ratchathani Rajabhat University

Articles

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  Proposed of Using Speech Recognition Technology to Detect Read Aloud in Thai Tone Indications for Primary Education Students

  Wudhijaya Philuek

  1-16

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  Educational on Detection Process of Phasatpung Pattern (Honeycomb) in Mudmee Silk of Thailand Local Weaving Community

  Khanistha Silachot, Pattanasak Patumwan, Wiranya Sutthikun, Kriangsak Rukpukdee

  17-26

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  Institutional Strategy Planning to Develop TheMarketability of The Doctor of Philosophy Degree Program Universities in Bangkok

  Ntapat Worapongpat

  27-39

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  Real Earning Management, Governance Structures and Cost of Equity of the Companies Listed on the Market for Alternative Investment (MAI)

  Samaporn Panyawarayut, Phattanan Petchcherdchu, Siridech Kumsuprom, Panarat Panmanee

  41-53

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  The Impact of Online Word-of-Mouth from Multi-Platform on Product Sales

  Liu Yang, Tachakorn Wongkumchai, Ntapat Worapongpat

  55-70

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  Brand Building and Brand Communication Strategies for Banana Powder to Increase Competitiveness of Thakrapee Community Enterprise on Safe Agriculture, Suphan Buri Province

  Namphung Kwaipun, Suchada Koomsalud, Phattaraporn Timdang, Angkana Soparattanakul

  71-83

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  Factors of Internal Auditors’ Characteristics in the Digital Age in Thailand

  Thanasarn Wasun, Phattanan Petchcherdchu, Siridech Kumsuprom, Panarat Panmanee

  85-101

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  The development of a model for improving student thriving at private universities in Hunan, China

  Yujun Jiang, Thamrong Rattanaparnudet

  103-119

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