Effects Entrepreneur, Government Support, System Management Effectiveness and Competition Factors toward the Success of Electronic Commerce Business
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Abstract
The purpose of this research was to study The Effects Entrepreneur, Government Support, System Management effectiveness and Competition Factors toward the Success of Electronic Commerce Business and to analyze causal relationship model of causal effects which effect toward the success of electronic commerce business in Thailand. The sampling group was 1,096 electronic commerce entrepreneurs in Thailand. The outcomes of research revealed that system management efficiency had the most effect toward competition, and followed by system management efficiency had effect toward success of electronic commerce business, government supports had effect toward success of electronic commerce business, entrepreneur factors had effect toward system management efficiency, government supports had effect toward system management efficiency respectively. Lastly, competition had no effect toward success of electronic commerce business.
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