Published: 2025-06-30

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Research article

The impact of Technostress and Intra-organization Conflict on employee’s and Entrepreneurial Job Burnout in Organization within Thailand

Jul Thanasrivanitchai, Krongthong Thongmak , Thanawan Torasamphan

1-25

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The Relationship between Earnings Quality and Market Prices of Securities for Listed Companies in the Stock Exchange of Thailand, Focusing on the Property and Construction Sectors

Panchat Akarak, Witchatkarn Maythawiriyakul

26-42

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Marketing mix factors influencing decision to use electric vehicle charging stations in Nakhon Ratchasima Province

Ajcharapan Tangjaturasopon

43-58

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The Influence of Brand Image, Brand Identity, Perceived Value, and Brand Love on Brand Evangelism of Smartphone Users in Thailand

wanwisa phetburi, Sasiwemon Sukhabot

59-77

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Factors Affecting the Survival of Traditional Business (Convenience Store) in Chonburi Province

Natthaporn Tipmanee, Nipa Niruttikul

78-99

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The structural equation modeling of motivations influencing decision-making and satisfaction of spa consumers in Mueang District, Khon Kaen Province

Jinnapas Dominic, Natsinee Jarasthanitsak, Rachatawan Intawong

100-121

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