Digital Trend and Digital Transformation
Keywords:
Digital Transformation, Data Analytics, Online, Content Strategy, Digital EcosystemAbstract
A fast change of consumer information access from a legacy medium i.e. Newspaper, Radio, Television, Bill Board and Out of Home media, brings people into a new era of online access over Wireless and Wireline network. Connected is a general mean for today normal lifestyle. Furthermore, Digital technology enable individuals to create and monetize their own content without any dependency of funding or media providers. Organization in this new era has a priority to adapt their business into fully Digitalization to ensure a long term survival.
References
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