Digital Trend and Digital Transformation

Authors

  • นายไพโรจน์ ไววานิชกิจ Sterlite Technologies CO.,LTD.

Keywords:

Digital Transformation, Data Analytics, Online, Content Strategy, Digital Ecosystem

Abstract

A fast change of consumer information access from a legacy medium i.e. Newspaper, Radio, Television, Bill Board and Out of Home media, brings people into a new era of online access over Wireless and Wireline network. Connected is a general mean for today normal lifestyle. Furthermore, Digital technology enable individuals to create and monetize their own content without any dependency of funding or media providers. Organization in this new era has a priority to adapt their business into fully Digitalization to ensure a long term survival.

References

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Duval union consulting. (2016 January). Managing Digital Transformation. Retrieved from https://www.slideshare.net

/duvalunionconsulting/managing-your-digital-transformation?qid=8af28170-923d-45cd-98d7-6052846ab372

&v=&b=&from_search=1

Ericsson. (2016, November). Ericsson Mobility Report – On the Pulse of the Networked Society. Retrieved from

https://www.ericsson.com

Geoff Talbot. (2017, March). The Key to Successful Digital Transformation. Retrieved from https://www.slideshare.

net/GeoffTalbot/digital-transformation-tips-for-2017-from-emgage?qid=a9a6f6d9-6b81-4d84-917d-

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Downloads

Published

15-12-2017

How to Cite

ไววานิชกิจ น. (2017). Digital Trend and Digital Transformation. Journal of Digital Communications, 1(1), 569–592. Retrieved from https://so04.tci-thaijo.org/index.php/NBTC_Journal/article/view/118538

Issue

Section

Review article