Grouping of Handicrafts and Decorations from Clay (BaanIdin) in MuangTak, Tak

Abstract

This research aims study of the problems of the group from clay (Ban I din). To the satisfaction of buying jewelry from clay and to study the development of handicraft from clay (Ban I din). Using research by Mixed Methods Approach: Qualitative and Quantitative Research design. The sample were operators, manufacturers of packaging products jewelry and clay(Ban I din). Tak: community officials Tak,  Tak Commercial officer and community leaders.  The research sample by Purposive Sampling  5 persons and Sample Random Sampling 300 persons. Tools used include semi – structured  interviews. Queries about the five – lavel statistics used to analyze the frequency, average and standard deviation.

              The results that:

1. Problems of implementation  of  a  handcrafted  from  clay (Ban I din) had 3 aspects: The production was behind  schedule. Production Packaging and finding a market niche.
2. Satisfaction of  consumers  toward  purchasing  jewelry  from  clay (Ban I din) were at the  most  beneficial  to  them beauty.  A  simple  followed  by  the  design. The distinctive  brand  Thailand  helped  preserve  identity  the  price was right.
3. The development of handicraft products from Clay (home-din). Tak and  the

production behind schedule. There should be guidelines for the recruitment of additional staff. Training in how to sculpt various forms of packaging. There should be woven into material suitable for packaging products. Material incentives to purchase. And finding a market niche. Should the exhibition offer. The opening of new stores According to the Center for Trade Sending representatives to offer products to jewelry stores. And sales channels online.