Eff ect of Professional Accounting Excellence on Professional Success of Business Accountant in the Northeast of Thailand under the ASEAN Community

Abstract

The research aimed to test the eff ects of professional accounting excellence on professional success of business accountant in the Northeast of Thailand under the ASEAN community. A questionnaire was used as an instrument for collecting data from 125 business accountants inthe Northeast of Thailand. Statistic used for analyzing the collected data were mean, standard deviation, multiple correlation analysis, and multiple regression analysis. The research fi ndings revealed as follows. Firstly, the professional accounting excellence in the aspect of problem solving showed highest positive eff ects on overall professional success. Secondly, the professional accounting excellence in the aspect of foreign language skills showed high positive eff ects on overall professional success. the professional accounting excellence in the aspect of continuous improvement showed high positive eff ects on overall professional success. the professional accounting excellence in the aspect of technical knowledge showed high positive eff ects on overall professional success. Lastly, the professional accounting excellence in the aspect of Strategic Management showed high positive eff ects on overall professional success.