The Promotion of the Creative Community-based Tourism with the Conservation and Rang Dang Herbal Tea Activity in Ko Kret Community, Pak Kret District, Nonthaburi

Abstract

The purpose of this research was to study the promotion of the creative community-based tourism with the conservation and Rang Dang herbal tea activity in Ko Kret community, Pak Kret district, Nonthaburi province. This research started from August 2019 to July 2020. The group of sample consisted of 20 villagers in Ko Kret community Moo 2 and 30 tourists. It used Crispin Raymond and Greg Richards’s creative tourism idea as a framework for understanding the translation of creative tourism practice in Ko Kret development. It used the primary data (interview), secondary data (document), and participatory observation and action. The results of research showed the conservation of Rang Dang herb was the problem of community. The villagers also found that Rang Dang herb will decrease or extinct. As a result, they decided to organize the conservation of Rang Dang herb by making Rang Dang herbal tea as its main conservative and creative activity. In Rang Dang tea garden, 80% of tourists were appreciated to walk around herbal garden and taste a cup of herbal tea with its strong aroma. It reduces fat, works as laxatives, reduces fever, helps with weight loss, lower cholesterol, sugar in blood, loosen up tendons. The demonstration is to put tea leaf in hot or boiling water for 3-5 minutes. Moreover, they will sell their products to the tourists. Rang Dang creative tourism is a new trend nowadays. The purpose of creative tourism is to exchange and learn the Rang Dang herbal tea of each other. This helps people to aware of their community values. This also helps tourists to develop their potential and creativity by participating in activity of leaning by doing. This experience can be adapted to tourists themselves way of life.