This is the 1st issues of the journal for the year 2026. The journal has been assessed for quality assurance by the Thai Journal Citation Index (TCI) to be in Group 1 (January 1, 2025 - December 31, 2029) to maintain the quality of the journal in accordance with international conditions and regulations. The editorial team has followed the principled process of publishing articles according to the criteria of the Office of the Higher Education Commission in all respects.

The editorial team would like to thank the authors, members, and readers for their interest and trust in our journal. We sincerely hope that the articles selected for publication will be useful to all readers. The editors would like to thank all the experts who have kindly read and suggested revising the research articles to improve academic quality.

Finally, if the readers have any suggestions for improving this journal to be more complete, the editorial team would like to accept them with great pleasure.

Published: 2026-02-27

Factors Influencing Online Pork Purchase Decisions in Bangkok: An Integration of Quantitative and Qualitative Analysis

Arinrada Chankasem, Siriporn Sajjanand, Supatra Chantanasiri, Thananwarin Kositkanin

110 - 124

Factors Influencing Chinese Students’ Enrollment Decisions at Thai Private Universities

Dinggen Zhang, Adilak Pumim, Thichakorn kasornbua, Thikamporn Thaweedech

432 - 447

Mobile Banking Behavior in the Digital Age Among the Elderly in Bangkok

Phrakhrusiriphurinithat Phurinat Ditsawan, Naowarat Homkhachorn

448 - 465

Models of Health Promotion for the Elderly in Bangkok Through the Process of Creating Knowledge on Health by the Elderly Club

Shuphitchaya Raveechothirunkun, Pawinee Areesrisom, Koblap Areesrisom, Sombat Kanbute

484 - 502

The Strategies Management and the Successful of Aged Care Business Providers in Bangkok Metropolitan Areas

Danial Siriphat, Pawinee Areesrisom, Anuwat Jaradrattanapaiboon, Montri Singhavara

515 - 534