Published: 2020-08-11

Research article

UNDERSTANDING THE PERSONALITIES OF SOUVENIR AND CRAFT DESIGN: A CASE STUDY TO TOURISM CONSUMING AT CHATUCHAK WEEKEND MARKET

Dang Khoa Nguyen, Orlee Forest, Alexis T.Bichkhue Nguyen

1-24

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Digital Transformation to Enhance Enterprise Competitiveness: A Case Study of Food and Beverage Business

Watcharapoj Sapsanguanboon, Wethaya Faijaidee, Preeyakamon Auanguai

25-44

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An Empirical Assessment of Technology Acceptance in Customer Engagement With Mobile Banking Services in The Bangkok Metropolitan Area

Yaowalak Panpradit, Thanawut Limpanitgul

45-77

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Return behavior of the individual stocks: an empirical test on the weak form efficiency of SET50 and SET100 stocks on the Stock Exchange of Thailand.

Nattawut Jenwittayaroje

78 - 96

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