Guidelines for Sustainable Community-Based Tourism Management in Bang Phli Community, Samut Prakan Province
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This research aims to examine the guidelines for community-based tourism management with a focus on sustainability, assess the level of participation, and propose ways to enhance the potential of community-based tourism management in the Bang Phli community in Samut Prakan province. The qualitative phase of the research involved 10 key informants, while the quantitative phase included a sample of 400 community members.The findings of quantitative study show that the Bang Phli community has strengths and opportunities for sustainable tourism development. Resident participation was moderate overall (avg. 3.05), with the highest engagement in benefiting from tourism, followed by monitoring, evaluation, and identifying issues. The lowest participation was in recognizing challenges in tourist attractions.The qualitative results propose guidelines for enhancing the potential of community-based tourism management for sustainability in the Bang Phli community as follows: 1. Development of infrastructure and a tourism management model; 2. Development and restoration of tourist attractions to ensure sustainability; 3. Enhancement of tourism-related products, services, and supporting factors; and 4. Provision of tourism-related knowledge to the community. The research outcomes provide guidelines for community-based tourism management that emphasize participation, thereby enabling the community to harness benefits and ensuring the effectiveness of community-based tourism initiatives for the residents.
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