Exploratory Factor Analysis of Work Motivation in Generation Z Employees in Muang District, Khon Kaen Province

Abstract

The objective of this study was to investigate the factors influencing the motivation of Generation Z employees in the workplace. The sample consisted of 309 Generation Z employees in Mueang District, Khon Kaen Province. The data collection instrument was a questionnaire. Frequency, percentage, mean, standard deviation, and factor analysis were the statistical methods employed for data analysis. The data were deemed appropriate for factor analysis, as Bartlett’s Test of Sphericity was statistically significant at the 0.01 level and the KMO value was 0.949. The results indicated that Generation Z employees’ work motivation comprised nine components: working relationships, job development                   and advancement, job security and quality of life, organizational roles and policies, working conditions, supervisory support, job recognition and worth, work performance,  and organizational support. These nine components accounted for 72.39% of the total variance. The findings suggested that Generation Z employees’ work motivation is multifaceted, encompassing job security, recognition, and interpersonal relationships. This reflects the characteristics of the younger generation, which places a higher value on career advancement, harmony, and meaningful work than on material possessions. These findings are consistent with previous studies indicating that Generation Z employees prioritize a healthy balance between their personal and professional lives.