Vol. 22 No. 2 (2024)

View Vol. 22 No. 2 (2024)

Published: 2024-11-21

Full Issue

เล่ม 22.2

Research Articles

Factors Affecting Investment Decisions among Generation Y Investors in the Stock Exchange of Thailand

Pannita Chaikunrat, Tanapond Swanpitak

1-25
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EVALUATING BURIRAM'S SUSTAINABLE SPORTS TOURISM MANAGMENT

Peeranthorn Puacharoen, Linjong Pocharee

26-48
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Lesson Learned from Driving the National Strategy 2018-2037 of Thailand

Noppadol Udomwisawakul

49-62
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Developing a model to strengthening base of collaboration in local governance through participatory budgeting

Walaiporn Chinnasri, Supanut Subnavin

63-81
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Entrepreneurial Competence Affecting Compettitive Advantages Through Thai-Laos Border Trade Policy: A Case Study of Huai Kon Border Chaloem Phrakiat District, Nan Province

Ponkrit Rakjul

82-102
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The Awareness of Benefits of Sustainable Development Concept in Business Conduct of Thai Medium Enterprises

Wut Sookcharoen, Phattaraporn Timdang

103-118
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The Causal Relationship Model of Purchasing Decision Through Social Media of Undergraduate Students in Bangkok Metropolitan Region: The Multiple Group Structure Analysis

Prapasri Phongthanapanich

119-131
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Academic Articles

AI and Global Marketing in the Digital Age

Anothai Ngamvichaikit

132-142
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