Monitoring for Lesson Learn of Product Sustainability of Small and Micro Community Enterprise (SMCE) and Entrepreneurs to Develop Community Products of Suphanburi Province

Abstract

   This research aims to 1) survey data and monitor the development and business expansion of community enterprises and various occupational groups that have received knowledge transfer from Suan Dusit University during 2017-2021 2) collect information and extract lessons learned regarding product development by community enterprises and occupational groups, exploring the impact on different aspects and suggesting ways to further develop products 3) utilize the findings and evaluation of sustainable product development among community enterprise networks and entrepreneurs as insights for the university's local development planning or strategies. The targeted selection of specific groups, consisting of community enterprises and target entrepreneurs, totaling 30 groups across 10 districts of Suphan Buri Province, received knowledge transfer from Suan Dusit University during 2017-2021. The research methodology employed qualitative research techniques, involving document analysis, qualitative data collection through interviews, observations, lesson extraction, and sub-group meetings to gather opinions. Survey questionnaires, lesson extraction, and participatory meetings were utilized as research tools. The data analysis involved summarizing and presenting the findings, as well as providing recommendations. The content was analyzed through categorization and sequencing, evaluating sustainable development pathways for community products. The study found that 1) The community enterprise groups and entrepreneurs that received knowledge transfer had been sustainable potential for community product development, categorized into three groups: high potential, moderate potential, and low potential 2) The high-potential group demonstrates continuous product development, emphasizing product standards and safety, and self-reliance 3) The research findings can serve as valuable information aligning with research and academic services in SDU's Direction 1.4, which focuses on establishing a strong network for targeted areas and communities.