A study of Lanna Symbols Perception in the Young Generation in Chiang Rai Province

Abstract

The objective of this study was to study Lanna symbols perception of young generations in Chiangrai Province. The data were based on book named“The Lanna Beliefs” and analyzed by the elderly people. Twenty Lanna symbols were selected in the study using Peirce’s sign theory in data analysis. The target group was 100 young generation aged between 15-25 years old who were originally born in Chiang Rai Province. The questionnaires consisted of three parts including general information, perception on Lanna symbols, and additional comments. The results of this study showed that Peirce’s sign theory could be applied in Lanna context. The results also revealed that the young people knew only six Lanna symbols: house gecko, flip- flops/slippers/shoes, evil owl, Kwan, Sompoi and spirit hid kids.Fourteen Lanna symbols were found to be unknown: cat, Kwaengkhao, stair steps, mortar, Karlae, lemongrass, winter melon, twin bananas, hanging clothes, Kinbokjoklong, sweeping, gecko, twitching, and fresh water shell. The female knew the number of Lanna symbols meaning more than male.