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A User-Centered Information Website for First-Year Students: Design and Performance Evaluation
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Abstract
This research aimed to develop and evaluate the performance of an information website for first-year students at Nakhon Si Thammarat Rajabhat University by integrating the user-centered design (UCD) approach with modern web development standards. The website was evaluated using Google Lighthouse, Google PageSpeed Insights, Google Analytics, and a user satisfaction questionnaire administered to 440 first-year students. The findings revealed that the developed website achieved a very high level of quality in design and usability, as assessed by experts (M = 4.65, SD = 0.32). The website also met the core web vitals performance standards and was primarily accessed through mobile devices, indicating that its structure and design effectively aligned with users' information-seeking behavior. In addition, overall user satisfaction was at a high level (M = 4.43, SD = 0.93), with the highest ratings in terms of usefulness and practical application. These findings indicate that integrating the user-centered design approach with modern web development standards enhances website performance and supports effective dissemination of institutional information to the target audience.
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The Journal of Information and Learning is operated by the Office of Academic Resources, Prince of Songkla University. All articles published in the journal are protected by Thailand copyright law. This copyright covers the exclusive rights to share, reproduce and distribute the article, including in electronic forms, reprints, translations, photographic reproductions, or similar. Authors own copyrights in the works they have created as well as the Office of Academic Resources. The Journal reserves the right to edit the language of papers accepted for publication for clarity and correctness, as well as to make formal changes to ensure compliance with the journal's guidelines. All authors must take public responsibility for the content of their paper.
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